Published on December 9, 2013

Cosmetic industry has always attracted the foreign investors. Indian market has been very lucrative for many of the international brands. This sector is such that everyday a new variety of product is launched. The criterion of that product usage is defined by the manufacturers themselves. Later they convince their message and create demand among consumers. Moreover the industry is such that manufacturers know that their customer will not hesitate in spending their money.

Every day a new kind of therapy or treatment is launched in the industry. Already treatment with aquatic organisms is quite popular in the market. Marine biotech is now gaining more popularity in the cosmetic industry. It has been regarded as land of opportunity for the cosmetic sector. According to recent research marine biotech has attracted several personal care companies and has gained very high popularity in Europe and North America. Demand in emerging markets like is also gaining strength in the industry. The experts believe that these micro organisms can provide a better solution for skin treatments and personal care.

According to recent report in India anti-aging cosmetics are gaining more demand and popularity. The CAGR is expected to grow more and more by 2014. Audience in India is ready to stretch their budget for good looks and personal care. This is again very good news for Indian cosmetic industry. This in turn confirms of bright future for this industry in developing country like India.